• Greater Bay Area: New Travel Zone for Gold Digging

    Deep Dive into Traveller’s Journey and Profiles of GBA Travellers

    Download Now
  • Awarded “Top 10 Big Data Solution Providers 2018” in APAC

    Our latest accolade received in APAC CIO Outlook Magazine

    Read More
  • Vpon 10th Anniversary Talk to Vponers Exclusive Interview

    Harnessing Technology; Valuing Humanity

    Watch Now!
  • Strategic Data Cooperation of Vpon and JNTO

    More Precise Understanding of Travelers Visiting Japan

    eLearn More
  • Big Data-driven Insights into Asia Tourism and APAC Programmatic Ad Market

    Get the latest APAC Mobile Advertising Statistics And Trends Report

    Download Now
  • Embracing the Transparent & Healthy Digital Advertising Environment

    Striving for Optimal Brand Safety & Viewability

    Learn More
  • 1-Million Uber App Download Case Study

    Learn how big data drives transactions

    See Details

Data Drives Transactions

Through “VIP - Vpon Infinitive Prospect” process, Vpon accumulates, proceeds, and optimizes data continuously in Asia. Powered by machine learning, the data can formulate segmentation model, and hence optimize mobile marketing strategy through programmatic buying and real-time bidding (RTB)?engine to maximum return on investment (ROI) for Vpon's clients. After campaigns, the refined data and predictive model will also be ingested into Vpon's database, resulting in an infinite loop to drive transactions even more effectively.

Vpon Infinitive Prospect - VIP

Data Collection
Vpon collects massive data in the Greater China and Asia
Our database expands and enriches with first, second, and third-party data sources
Data Analytics
Hadoop combined with Apache Spark accelerates the process to build prediction models
Visualization tools help data scientists analyze data and improve performance timely
Activation Preparation
Vpon delivers ads through various programmatic buying platforms worldwide
Vpon's DSP can bid in real time within 4 milliseconds
Ad optimization is utilized with advanced techniques, such as “Retargeting”, “Look-alike Audience” technology, etc.
Campaign managers bring with rich industrial know-how and insights into each campaigns
Result Generation
Performance result is generated and collected from RFM analysis that can be used to understand consumer?behavior
Result Data Ingestion
Result data is verified by multiple third party anti-cheat platforms
Vpon's processing capability supports heavy traffic loads through Auto Scaling

User coverage hits a new record high!

Biddable inventory
per day
Unique devices
per month


Vpon Participating in Mumbrella Asia Travel Marketing Summit 2019

Vpon Big Data Group partners with Want Media to drive their data-driven transformation

Vpon Japan’s Big Data Inbound Seminar 2019 – Kyoto, Japan

Career Sharing at Hang Seng University of Hong Kong

2018 Vpon HK “Go For the Gold” Annual Dinner


Vpon has successfully serviced 1500+ brands in Asia



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